When we hear about websites or web pages, the first thing that comes to mind is that we may not have the necessary knowledge to have or manage one. However, in reality, having a website for our business and seeing our company on the Internet can be easier than you imagine. We all know that nowadays having a website provides credibility to new customers, potential clients, and helps us be visible in Internet search engines. Hence, the importance of creating a structure in which the content is relevant and catches the attention of everyone who views your page.

The digital world has become so important in these times of pandemic that it is unthinkable to have a business without a digital presence. The digital world is increasingly globalized, and we must consider that our company's competition may already have its website, so we cannot afford to lag behind.

Today, we want to show you that it has never been easier to have your website.

The first step to having your website and seeing your company on the Internet is to have your brand ready for registration, meaning the address or name you will use for your website. Remember that this should be related to your company, product, or service.

The second step you should take is to decide if you want to create a company page or an online store for your business. Below we explain the difference between the two.

Company page: This is a web page that talks about your company, how it is structured, and what products or services it offers.

Online store: This is a page that has a catalog, a shopping cart, and a description of the payment method (online payment, cash, installment payment).

The third step you should take is to find a platform that allows you to create your website. There are several platforms in the market that can help you, such as Wix, WordPress, Odoo, Site123, Jimdo. There is a Colombian platform with several years of experience in creating websites called IDEALAWEB, which will help you from the beginning of the process until the end when you have implemented your own website. Additionally, their platform is very easy to manage, and the costs are very affordable.

The profitability of your business can increase considerably if you have a website that allows customers to order their products or request their services online. With a well-organized website, the shopping experience becomes much easier and accessible. Your business will be active 24 hours a day, 12 months a year, regardless of distances.

We invite you to build your website and give more strength to your business!